Welcome!

Login Register
< > MGF 2010: Consumers give their ... US iPhone users connect. UK ...

63336 unveils iPhone app

Tim Green
63336 unveils iPhone app

UK text for answers pioneer enters iPhone space weeks after launching Java app.

The app costs £1 but will come with three free questions. It also lets user view their Q&A history, and catch up with what everyone else wants to know.

63336 flew in the face of current thinking by releasing a Java app before it embraced the Apple way. The firm backed that move with its first TV ad, shown over Christmas. The campaign has a conspiratorial theme and has spawned much paranoid chatter om the web.

63336 says the ad helped it to pass 21 million questions over Christmas – a 35 per cent uplift.

Advertisement

Tags: search , Apps , 63336 , text for answers , iPhone