Highly expansionist UK firm makes McDonald its new head of media and entertainment.
The man known as Jimmy Mac has more than 20 years experience in mobile, most recently as director of sales at O2 Media and head of mobile at Unanimis.
Chris Brassington, group MD at 2ergo said: “2ergo has considerable experience of optimising and monetising media content for mobile and James’ experience will be invaluable as we continue to build on our record of success in the media and entertainment market."
2ergo is active in mobile publishing, content management, interactive messaging, ticketing and couponing, mobile payment, and security solutions. It
currently works with companies such as O2, Yahoo!, FOX News and the National Geographic Channel.
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