Google abandons One Pass | Mobile Entertainment

Google abandons One Pass

Google abandons One Pass
Tim Green


General / April 23rd 2012 at 11:15AM

Subscription service joins Picnik, Wave, Knol, Friend Connect, Gears, Health, Powermeter in the dumpster.

Last year, Google responded to Apple's controversial subscription platform with Google One Pass, which gave publishers the ability to set their own prices and terms for their digital content, while Google took ten per cent.

It was an attempt to target the newspapers, magazines, ebook publishers and so on that rankled at Apple's insistence on an ongoing 30 per cent rev share for the lifetime of any sub initiated from iTunes.

Well, it obviously didn't work. Only a handful of newspapers signed up.

The official Google Blog said: "One Pass, our payment platform for online news publishers, has been shut down. We are working with existing partners to make the transition from One Pass to other platforms, including Google Consumer Surveys. While One Pass is going away, we will continue working with publishers to build new tools."

The closure was part of a wider clear-out that also saw Google close Goole Patent Search, Google Flu Vaccine Finer, Google Related and some more smallish services.