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March 15th 2010, London
Our quarterly networking event is back once again - save the date!
March 15th 2010, London
Our quarterly networking event is back once again - save the date!
Director Business Development
Competitive Package
UK
And don't think you'll be allowed to use it if you're poor
iVIP has launched a pair of "premium lifestyle" apps for iPhone, with premium prices to match.
iVIP Black costs £599.99 ($999.99 in the US), and is for millionaires. And only millionaires - anyone downloading it has to certify that they are High Net Worth individuals with more than £1 million of assets.
Once approved, the app provides access to iVIP's slate of luxury partner services, covering everything from exclusive restaurants, bars and clubs through to limos, bodyguards, supercars and private islands.
Registered users also get a personal "lifestyle consultation" to personalise the application to their specific needs.
Not a millionaire? There's an app for that: iVIP Blue, which offers many of the benefits without the lifestyle consultation - or indeed the wealth restriction. It costs £279.99.
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Up until now, high rollers had few options for exclusive phones beyond the Vertu range. Now even Nokia's luxury subsidiary is facing competition from iPhone.
Why £599.9? Usually keeping it a penny lower is a tool used to give the impression it's cheaper that it is. If you have to be worth over a million what does it matter?!
I believe in the app store you have to set the price by bands, which themselves are preset by Apple. e.g. 59p, 99p, £1.49 - £599.99 is the highest I think
Apple deducts 1p from the developers account each time there app is downloaded to keep the app store running.
I reviewed it and I was very disappointed. Aussie iPhone users have to folk out $1199 au. Anyway here is my review http://planning.freeforums.org/most-expensive-rip-off-iphone-app-of-all-time-t72.html
