MIA launches mobile site builder

News

Tim Green Oct 15 2008, 12:03pm

MIA has launched QuickSites, a mobile internet toolkit to help users develop sites in-house.

QuickSites features five key functions:

Element Creator: the building blocks of the mobile site, designed to work by containing the complex code in manageable blocks

* Site Builder: A WYSIWYG interface with drag and drop functionality

* Site Simulator: View the site rendered as if on screen on over 5000 mobile handsets

* Content Manager: Manage mobile assets and offer videos, ringtones, wallpapers and games for upload from the mobile site

* Reporting Manager: Measure and analyse site traffic and monitor interactions

Richard Mergler, CEO of MIA, said: “QuickSites is a powerful product that will revolutionise the creation of mobile assets for organisations wishing to manage their mobile properties in house, creative agencies wanting to leverage their existing work for the mobile internet or mobile advertising agencies wanting to streamline their mobile ad production. The mobile era is truly upon us and QuickSites will allow many more organisations to leverage this exciting new medium.”