News
Motor Show revs up mobile content
Matt Grainger Jul 18 2008, 5:31pm
British International Motor Show to offer visitors news and info via dedicated WAP portal.
Wireless Media have teamed up with digital agency Glass to produce a mobile internet site for the British International Motor Show using the former's Mvate publishing tool.
The Motor Show, which runs from July 23rd to August 3rd, is expected to attract around half a million visitors, all of whom will be prompted to access the mobile site at the show.
Mobile feeds will keep visitors informed of all live news and events, such as the Honda live action arena, as well as allowing them to book tickets for the music festival, which will feature acts like Blondie and Deep Purple.
