The mobile version of Mr Paparazzi will contain celeb pics submitted by the public from their cameraphones, with staff picking out the best for distribution across the Lyons-owned Big Pictures professional network.

Visitors will also be able access celebrity news, videos and paparazzi photos contributed by the Mr Paparazzi editorial team.

MoMac’s GoMedia platform will also host a user-generated content layer on the site, allowing users to post comments and opinions on the pictures, video and news.

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