News
BREW 08: EC 'no barrier' to MediaFLO
Stuart O'Brien in San Diego May 28 2008, 8:53pm
The EC's decision to recommend DVB-H as its preferred standard for mobile TV not a problem, says MediaFLO.
Qualcomm has brushed aside suggestions that the European Commission's recent decision to endorse the DVB-H standard for broadcast mobile TV will have a negative impact on its own ambitions in the space.
Speaking this morning at the BREW 08 event, MediaFLO's senior director of biz dev Omar Javaid said its technology was neither proprietary or barred from launching in Europe.
"The EC has 'recommended' DVB-H, but that does not preclude other technologies and certainly does not exclude MediaFLO," said Javaid.
"MediaFLO is not a proprietary platform either. The TIA has already issued standardised specifications and we are in the process of doing the same with ETSI."
Javaid added that the EC's stance is not just pertinent to Europe and that other territories around the world would be monitoring the situation with interest.
MediaFLO mobile TV services are currently live with Verizon Wireless and AT&T in the US.
DVB-H, however, is the far more established technology globally, with commercial deployments in a dozen countries across the globe.
