March 15th 2010, London
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Director Business Development
Competitive Package
UK

French operator SFR will target young music fans by launching an MTV-branded phone next week
The MTV3.3 slider includes MTV content such as videos, logos, wallpapers, original ringtones created by DJ Cut Killer and the MTV Cribs mobile game. It will also have easy access to MTV news, music channels and made-for-mobile channels. Five free songs will be made available for download each month.
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