News
CTIA: Thumbplay in the Clear Channel
Stuart O'Brien at CTIA Mar 31 2008, 2:07pm
Thumbplay is to power mobile content stores for more than 650 Clear Channel Radio station websites.
Content provided by the US D2C firm will be contextually featured across the sites, in areas including the ‘Just Played’ box and ‘Top 20 On Demand’ and ‘Last 10 Played’ lists. This enables listeners who like songs heard on these stations to purchase them as ringtones.
Thumbplay has more than 80,000 pieces of mobile entertainment content under licence, including ringtones, wallpapers, games, videos, voice tones and text-based services.
