News
Thumbplay raises $18m
Tim Green Mar 19 2008, 11:26am
US D2C provider Thumbplay has raised $18 million in new capital through a Series E round.
Thumbplay plans to use the new capital to expand its product offerings, and developing more tools for content owners, publishers and brand marketers. The company also plans to expand internationally.
Are Traasdahl, Thumbplay’s CEO and founder, said: “This is a testament to Thumbplay’s ongoing success. Thumbplay’s unique off-deck model for selling content to consumers has already proven to be very successful in the US and we’re now ready to extend the positive customer experience we already deliver to the millions of mobile consumers all around the world.”
Thumbplay has more than 80,000 pieces of mobile content under licence, including ringtones, wallpapers, games, videos, voice tones and text-based services.
During the last quarter of 2007, it announced deals to integrate its catalogue into the Web and mobile portals of AOL, MSN Mobile and iLike.
