The new venture joins fellow MIG subsidiary 4th Screen Advertising and means the MIG family of companies can now offer mobile marketing, advertising and interactive services.

Jigsaw is already working on campaigns for clients including Budweiser, Honda and ITV.
 
MIG managing director Barry Houlihan said: "Jigsaw is Mobile Interactive Group’s second sister company alongside our  market leading mobile advertising agency, 4th Screen  Advertising. The synergies between all these businesses mean that,  moving forwards, the group of companies now offer a powerful, fully integrated  proposition that uses cross platform mobile and digital interactivity to bring  consumers much closer to a particular brand, campaign or service."

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