News
IP Unity Glenayre becomes Movius
Tim Green Jan 29 2008, 5:15pm
Messaging specialist IP Unity Glenayre has changed its name to Movius Interactive Corporation.
Along with the new corporate identity, it’s also tweaking its strategic direction by helping operators meet increased demand for mobile media as well as new ad-sponsored business models. The company is therefore augmenting its messaging portfolio with applications that provide users greater control and interactivity in mobile entertainment, mobile marketing and social networking.
Oscar Rodriguez, CEO of Movius, said: "With our new focus, we're enabling a rich, personalized experience that goes beyond basic communications and now includes entertainment, commerce and social networking. These fundamentals of 'interactivity' are keys to driving adoption of new carrier services."
