News
Build your own mobile ads with Wapple
Tim Green Jan 9 2008, 11:23am
Wapple has launched the Wapple Advert Package to help customers create and run mobile ad campaigns from just £30 per month.
The service uses Wapple’s Canvas web-based toolkit and provides all the templates, tips and advice needed to create and publish an interactive mobile advertising site. Ads are automatically optimised and delivered to thousands of different mobile phones and devices, either as a standalone ad or part of a cross-media campaign.
It walks users through every process, including calls to action such as 'click throughs', 'click to call' or 'purchase now' links, for example. It also allows companies to deliver downloadable content as part of the promotion.
Anne Thomas, business development director at Wapple, said: "With our new Wapple Advert Package, we are not just giving people the ability to create and publish a mobile advertising site; we are giving them everything they need to do it successfully.
We provide the knowledge and expertise to take advantage of the unique attributes of mobile, as well as advice on driving traffic to the ad and integrating mobile advertising into existing digital, print and broadcast campaigns."
Companies can sign up for the Wapple Advert Package at http://go.wapple.net/mobile-advertising.htm from just £30 per month.
