News
Amobee's new stateside partner
Tim Green Dec 7 2007, 10:57am
Amobee has selected Winstar Interactive Media as its sales channel in the US.
Winstar will sell mobile inventory and develop relationships with major advertising agencies representing media buyers. The company has six sales offices covering the entire US. Amobee has a policy of partnering with sales specialists to enable it to focus on the more technical ad-serving element of its business.
Adam Guild, CEO of Winstar, said: “This is the first time we’re selling advertising on mobile and we’re eager to work with Amobee since its technology is the only one capable of inserting advertising impressions in all forms of content: WAP Browsing, Video & Music, SMS, MMS, and Games.”
