News
Sun gambles on Probability
Tim Green Nov 22 2007, 1:24pm
Gambling specialist Probability is to provide games for the UK’s top selling newspaper, The Sun.
It will supply branded real money games such as Casino, Slots and Bingo for instant download on the paper’s newly re-launched mobile internet portal, which is being
promoted to its 7.9m daily readership and online. The contract initially runs for 12 months and is a revenue sharing agreement.
The minimum bet will be 10p for the Casino and Slots, or 50p for a six ticket Bingo strip.
Players are also able to chat to other players within the game itself and take part in hosted daily quizzes and competitions.
Probability CEO Charles Cohen said: “We are very excited to be working with The Sun and expect the agreement to develop into a very successful partnership for both of us.”
