The programmes will go out at the same time as they air on traditional TV. Other new shows include The Big Bang Theory, Back to You, Life, iCarly and more. They line up alongside the best of Fox, Nickelodeon, MTV and other channels – and a sports repertoire that comprises more than 100 live college football games, 75 NBA games on ESPN Mobile TV and others.

V CAST is a mobile broadcast TV offering powered by Qualcomm's MediaFLO platform, which is also due to go live with AT&T shortly. Mike Bailey, VP of programming at MediaFLO USA, said: "For the fall season, MediaFLO USA has assembled the most compelling lineup of full-length primetime entertainment, news, sports and kids shows ever seen on mobile TV.”

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