News
Admob soars past 5bn ads served
Tim Green Aug 9 2007, 12:00pm
AdMob has served more than five billion ads since its launch in December 2006.
The landmark was passed just weeks after the company passed four billion. It served over one billion ads in July alone.
AdMob monetises more than 2,000 mobile web sites by serving targeted banners and text ads from hundreds of brand and direct response advertisers. The ads are viewed by users in over 160 countries every day.
“AdMob’s growth is a testament to the growth of the mobile internet and proof that advertising business models are viable in mobile,” said CEO Omar Hamoui.
“Mobile is a unique environment with new challenges and we are proud to work with our publishers and advertisers to unlock the enormous opportunity in mobile marketing.”
The fifth billionth ad served was for Electronic Arts’ NCAA Football and was seen on CBS Sportsline by an AT&T subscriber using a Motorola RAZR v3.
