News
Graphico sold for around £5m
Tim Green Jul 10 2007, 11:45am
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UK mobile marketing agency Graphico has been bought by DMG for over £5m.
The payment is a combination of cash, loan notes and DMG shares depending on the agency hitting performance targets.
Graphico’s clients include Pepsi and ITV.
It specialises in dedicated WAP portals and has a close relationship with SonyBMG, for which it develops many artist sites.
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