Mobile Entertainment

Telefonica Cz goes a bundle on Unipier

Tim Green Jun 11 2007, 2:45pm

Comments (1)

Unipier is to supply its policy-based management system to Telefónica O2 Czech Republic to enhance the operator’s O2 Active portal.

The Israeli company will deploy tools that allow flexible charging for content products, access control, promotions, recommendations and contextual ads. The solution is based on Unipier’s Intelligent Policy Manager system, which delivers helps telcos define and  manage portals.

Gabby Levy, CEO of Unipier, said: “The system has increased Telefonica O2’s ability to implement any of their service needs in a very short time, while introducing highly targeted service initiatives such as flexible bundles, promotions and contextual mobile advertising.”