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Yahoo!'s launches content suite
Tim Green Mar 27 2007, 10:45am
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Yahoo! aims to help publishers to increase the discovery, distribution and monetisation of their content with the launch of Yahoo! Mobile Publisher Services.
The new service goes live today across 19 countries and provides access to various Yahoo offerings such as:
* The Yahoo! Mobile Ad Network, which syndicates display advertising, sponsored links, video or in-game placements.
* The Yahoo! Mobile Content Engine, which makes a publisher’s content discoverable by integrating it into Yahoo! oneSearch.
* The Yahoo! Mobile Media Directory, which taps into the power of ratings and reviews from the Yahoo! community to drive discovery of mobile media through Yahoo! oneSearch.
* The Yahoo! Mobile Site Submit, which lets publishers provide information about their mobile site to ensure they are accurately indexed and available to consumers through Yahoo! oneSearch.
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