WhatsApp rival Line sees 48 per cent quarterly increase in Q3 revenue | Mobile Industry | Mobile Entertainment

WhatsApp rival Line sees 48 per cent quarterly increase in Q3 revenue

WhatsApp rival Line sees 48 per cent quarterly increase in Q3 revenue
Phil Tottman

by

Industry / Market Data / November 7th 2013 at 4:21PM

It has the largest market share for messaging apps in Japan, Thailand, and Taiwan.

UPDATE: Interview: LINE on 280m users, WhatsApp rivalry and growth beyond Asia

Free call and messaging app has announced that its revenue increased 48 per cent to 19.1 billion JPY ($194.4 million) in the last quarter.

Total revenue for the corporations core business, was 9.9 billion JPY ($100.8 million) calculated as net sales, with gross hitting 15.6 billion JPY ($158.8 million) a growth of 58.3 per cent more than Q2.

This increase on the core LINE business is largely due to an increase in in-game purchases at 60 per cent, sticker purchases at around 20 per cent as well as areas like official accounts and sponsored stickers.

The app has 280 million users globally, and owns the largest market share for messaging apps in Japan, Thailand and Taiwan.

It’s recent entrance into India has proved to be successful as it has already gained ten million users in the region, with numbers steadily growing in Central and South America, Turkey and Italy.

The Walking Dead team recently sent its fans messages via the platform, and encouraged guests to this year's Comic Con New York to download the app and add the official The Walking Dead account.

Akira Morikawa, CEO of Line Corporation, said: “We predict that Line will easily reach its target of 300 million users by the end of the year, and we will continue to seek new challenges as we aim to become a global firm.”

 

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