Brazilian mobile market endures second worst month of 2012 | Mobile Industry | Mobile Entertainment

Brazilian mobile market endures second worst month of 2012

Daniel Gumble


Industry / Market Data / November 21st 2012 at 10:41AM

Only 436,000 new subscriptions added in October.

Mobile operators in Brazil endured their second worst month of 2012 in October, with only 436,000 new subscriptions recorded, data form regulator Anatel has reported.

The worst month of 2012 for the Brazilian mobile market was July, which saw a meagre 279,720 new mobile subscriptions added, while the first six months of the year saw the market growing at a rate of 2.2 million new subscriptions per month.

Meanwhile, with the October figures included, the first four months of the second half of the year show an average of 791,000 new subscriptions each month.

At the end of October, Brazil emerged with 259.29 million active subscriptions and a mobile telephony penetration rate of 131.70 per cent. Of this total, 209.88 million were prepaid lines (80.94 per cent of the access base) while 49.41 million were post-paid (19.05 per cent), with 3G terminals totalling 59.01 million.

Emerging as the market leader with a 29.42 percent market share was Vivo, followed by TIM Brasil (26.79 per cent), Claro Brasil (24.65 per cent) and Oi (18.83 per cent). 

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