Reports
Millennial Media Mobile Mix
Author: Millennial MediaPublication date: May 16th, 2013
Millennial Media has today published its Q1 2013 Mobile Mix report, which provides some unique insights into the latest mobile advertising trends with a focus on mobile manufacturers, devices, operating systems, connected devices and much more.
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Defining the Ideal Game Service for CISNOs
Author: AntixPublication date: Mar 15th, 2013
Game sharing specialist Antix has published a new whitepaper that analyses the game service challenges currently facing CISNOs.
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InMobi Insights: Global Mobile Media Consumption
Author: InMobiPublication date: Mar 6th, 2013
Global mobile advertising firm InMobi has provided Mobile Entertainment with its latest whitepaper, which looks at how the mobile platform is providing advertisers with some of the most scalable ways to reach their audiences.
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Communicate, connect & curate: 3 ways you can encourage mobile app re-engagement with SMS
Author: TyntecPublication date: Feb 14th, 2013
Mobile interaction specialist Tyntec's new report details the importance of text-based marketing.
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HTML5: a developing games ecosystem
Author: BoosterMediaPublication date: Jan 8th, 2013
Mobile games network BoosterMedia recently provided ME with an exclusive HTML5 gaming infographic, while we also spoke to CEO and founder Laurens Rutten as part of an ongoing mini-series.
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bemoko: Mobile - Risk Or Reward
Author: Publication date: Aug 6th, 2012
40 per cent of the UK own smartphones, and 68 per cent will do so within the next upgrade cycle, which represents a huge opportunity for brands, though it also poses numerous challenges.
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Propel Digital Salary Insights
Author: Propel LondonPublication date: Apr 19th, 2012
The 2012 edition of the UK recruiter's report contains 30 pages of salary info taken from more than 5,000 vacancies across virtually every sector of the digital industry.
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Mobile Privacy Demystified
Author: StrikeAdPublication date: Mar 30th, 2012
Mobile privacy is in the news again after Apple started banning apps that use UDIDs to track app users.
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Newzoo: Mobile Games Trend Report
Author: Publication date: Mar 28th, 2012
Research firm Newzoo has compiled the Mobile Games Trend Report, which includes 2012 insights as well as 2011 review data.
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Mad report: Mobile network insights
Author: MadvertisePublication date: Feb 15th, 2012
European advertising network madvertise and app guide AppZapp have compiled their first report for 2012, which examines the trends across Apple's App Store for UK users in 2011.
The 'mobile network insights' report covers the battle between iOS and Android, app developments across Britain and Europe, as well as the top mobile advertising verticals.
How to create your own apps business
Author: IntelPublication date: Jan 25th, 2012
Intel authored this report to provide developers with creative, commercial and technical tips on how to make money from apps. There's plenty of general help in this 30 page white paper, plus specific advice on how to submit apps to Intel's own AppUp service.
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Distimo - Full Year 2011
Author: DistimoPublication date: Jan 20th, 2012
Everything you need to know about the world's major app stores is contained in Distimo's 2011 year round up. There's stuff here on number of apps released, proportion of freemium, revenue generated and more. And the report covers Amazon Appstore, Apple App Store, BlackBerry App World, Google Android Market, Nokia Ovi Store and Windows Phone 7 Marketplace.
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The BuzzCity Report - Vol 2, Issue 1, Jan 2011
Author: Buzz CityPublication date: Jan 17th, 2012
The latest report frokm Singapore-based Buzz City. This ad network is in the global top tier, but has an especially deep footprint in emerging markets. This 36 page report rounds up the market shares for OSs and handsets in these territories, and also gives data on ad impressions.
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The BuzzCity Report - Oct 2011
Author: Buzz CityPublication date: Jan 11th, 2012
Singapore-based Buzz City is in the top tier of global mobile ad networks, but has an especially deep footprint in emerging markets. This 30 page report rounds up the market shares for OSs and handsets in these territories, and also gives data on ad impressions.
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adsmobi: The United Smartphones of America
Author: Publication date: Jan 11th, 2012
adsmobi is a preferred partner of Smaato and is now one of the world's fastest growing mobile ad networks. Its new report provides data on many aspects of the US mobile scene, including market shares for phones and OSs, ad revenues, mobile internet usage rates and more.
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Millennial Media: Mobile Mix Report Nov 2011
Author: Millennial MediaPublication date: Jan 11th, 2012
The November edition of Millennial Media's Mobile Mix report highlights the latest market shares for mobile devices and OSs. It also contains a special spotlight on developments with Amazon Kindle.
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Millennial Media: Smart Report Nov 2011
Author: Millennial MediaPublication date: Jan 11th, 2012
The latest edition of Millennial's round up of advertiser activity looks at campaign objectives and the most popular post-click activity. You download other Millennial Reports here.
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Book Apps 2011
Author: Stuart DredgePublication date: Nov 7th, 2011
This ME report, written by Stuart Dredge, examines the market forces, startups and hit products shaping the book app space.
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Mobile payment and crediting
Author: OpenMarketPublication date: Sep 27th, 2011
M-commerce is big business in the UK with approximately 18.8 million mobile consumers now purchasing physical goods and services online via their mobile phones.
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Propel London: Digital Salary Survey
Author: Propel LondonPublication date: Aug 22nd, 2011
This 2011 report, from specilist digital recruitment agency Propel London, reveals all the average salaries for the key roles in the digital, agency and mobile spaces.
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