New phone to offer users one-click acces to social network.
The new Nokia Asha 205 smartphone has become the first mobile device to feature a dedicated Facebook button, offering users quick access to the popular social network.
Following the launch of the dual SIM Nokia Asha 308 and single SIM Nokia Asha 309 earlier this year, Nokia’s latest addition to its more affordable smartphone range aims to keep users within one click of Facebook’s key features.
“People around the world use Facebook Mobile to connect and share with their friends," said Javier Olivan, head of growth, engagement and mobile for Facebook. "We are focused on delivering the best Facebook experience to as many people as possible and our partnership with Nokia perfectly complements our strategy of giving people around the world a rich Facebook experience for keeping in touch with their friends."
Timo Toikkanen, executive vice president, Mobile Phones, Nokia, also added: “Globally, young consumers have increasingly started using Facebook for socialising, keeping in touch and striking new friendships. The launch of the Nokia Asha 205 responds to this growing demand and gives them a unique option for accessing Facebook while on-the-go. We have seen that many people who use Nokia Asha devices are hyper-social and we are proud to partner with Facebook to improve the user experience of those consumers further with the introduction of the Facebook button.”
The launch of the 205 follows last month’s reports that Nokia would be targeting the world’s emerging markets with its Asha smartphone series.