Streaming platform to find new residency at the junkyard.
RIM BlackBerry introduced BBM Music into the US, Canada, and Oz back in November 2011, but little under 18 months later and Mobile Syrup reports that the streaming service will be retired on June 2nd.
The app costs $4.99 a month and allows BlackBerry Messenger users to listen to and share up to 50 songs with contacts, but faces huge competition from larger rivals like Pandora and Spotify.
BlackBerry sent an email to users, saying: "BBMT Music service will be discontinued as of June 2, 2013* [date subject to change]. For paying customers, April is the last month that you will be billed. In May, as your BBM contacts stop using the service, songs in your playlists will begin to turn grey and will no longer be available.
"Though BBM Music is going away, you can still listen to great music on your BlackBerry. We’re giving you a 30-day pass to Rdio, which gives you unlimited, on-demand access to more than 18 million songs, including the latest hits and classic albums."
In terms of other content, BlackBerry has recently been focused on driving BlackBerry 10 deals and bagged TV contracts with PBS and Viacom.